29 Jun, 2020
Dr. Sangwon Park and his colleague at Seoul National University, together with Dr. Beak in ITC at PolyU and Mr. Minh Nguen, a D.HTM student and a faculty member at Duy Tan University in Vietnam, have won a major research grant from National Research Foundation of Korea.
The study is entitled "K-lifestyle co-creation of young Vietnamese consumers: Focused on millennials and Z generation".